With the amount of products and services to choose from nowadays, the importance of differentiating from your competitors has never been more important. Going green is a great way to stand out and a great way to help your bottom line. Becoming environmentally conscious is actually a lot easier than you might think. Something as simple as replacing your old lightbulbs with LED lightbulbs is an easy and effective way to help the environment and your spending costs. Below is an infographic that includes a checklist of some tips to help save both money and the environment.
Reblogged from MyTree.TV
Businesses around the globe produce nearly as much waste as they do product — almost 110 million tons annually in the US alone. Washington State spent more than 500 million dollars on waste disposal, recycling, and composting in 2009. But what is the real cost to business and the community?
Every business can see financial benefits from being environmentally conscious, thanks to both savings in your operating costs and consumer goodwill. When customers see that a company is sustainable or otherwise committed to ethical choices, 66% of them are willing to pay more for their products and services.
But saving the planet has immediate financial benefits, too. For example, reducing and optimizing your use of paper goods, as well as recycling the products you must use, helps your budget and your planet.
You can also save money by lowering your electricity use, and since idle electronics consume the annual output of 12 power plants, you’ll be doing the planet a big favor. And when you offer employees the opportunity to work from home, carpool, or use alternative transportation, you’ll see a reduction in commute-related stress and an increase in productivity.
As you make your company more environmentally friendly, let your customers know about your efforts. Support your changes with marketing and define the social purpose of your brand.
Your business can make a positive impact on the environment with a just a few simple changes. With these changes come a healthier reputation, lower operating costs, and a better bottom line.
With customer preferences shifting towards more sustainable products and services, more and more businesses are making the extra effort to go green. There are many ways in which these practices can benefit a company, from lowering everyday costs to gaining an edge over close competition, it can even help boost employee satisfaction. So if you want to find out more about how going green can benefit a business, check out the infographic below.