If you’re a brand that values sustainability, it’s important to know what Greenwashing is and why it’s problematic. Greenwashing is when a company markets its product or brand as “green” without doing the heavy lifting to ensure that it lives up to this claim.
The term has been around since the 1980s but has recently been seeing a resurgence as the population becomes more aware of our impact on the environment.
Many companies try to increase their credibility by adopting green practices or putting their “greenest” foot forward, but for many companies, it’s just marketing. They don’t actually care about the environment or practice green initiatives company-wide.
Continue reading “How Businesses can Avoid Greenwashing [Visual]”
Hiking is known to help individuals experience nature in person, rather than just watch it from a TV screen. However, as more and more people take up hiking, there’s now a need for sustainable hikers. By “sustainable,” we mean that it’s only right for all hikers to explore places in the most respectful way possible. Sounds simple, right? It is!
So, if you want to be an eco-warrior-hiker hybrid, then read on! We’re here to give you 6 tips on how to be a sustainable hiker when you’re planning your trip, and when you’re on your trip!
Continue reading “6 Sustainable Tips For Eco-Friendly Hiking and Planning”
Everything we throw away which can’t be recycled has a negative impact on the environment. If something isn’t biodegradable, it could take thousands of years to break down naturally.
Individually, one wedding can produce as much as 20kg of plastic waste. But it’s not just plastic which has an impact. Food wastage is also a common theme for most weddings. Sadly, weddings are again one of the chief offenders when it comes to CO2 contributions. As many as 14.5 tonnes of the gas will be created during an average celebration.
Some wedding troupes are more harmful than others. Here are a few common inclusions which you might not realise are having a negative impact on the environment. Don’t worry, though. These are all common aspects of a wedding – which means alternative, eco-friendly options, have already been created.
Continue reading “Eco-Friendly Options for the Worst Sustainability Offenders at Weddings [Visual]”
Ever wanted to peel back the label and find out what values a brand believes in during the creation of their products? Ever desired a platform that curates and researchers products with respect to what you value most? If you answered “yes” to any of these questions then you’re like me; and guess what, I have good news.
Continue reading “A Simple Way to Embrace Conscious Consumption [Greener Square]”