If you’re a brand that values sustainability, it’s important to know what Greenwashing is and why it’s problematic. Greenwashing is when a company markets its product or brand as “green” without doing the heavy lifting to ensure that it lives up to this claim.
The term has been around since the 1980s but has recently been seeing a resurgence as the population becomes more aware of our impact on the environment.
Many companies try to increase their credibility by adopting green practices or putting their “greenest” foot forward, but for many companies, it’s just marketing. They don’t actually care about the environment or practice green initiatives company-wide.
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Businesses everywhere have had to implement new strategies to take safe measures for employees to return to work. However, while companies are focused on making changes to minimize the risk of transmission from COVID-19, why not encourage more sustainable practices as well? With the advantage of starting fresh, companies and their employees have the opportunity to rethink the office environment.
But with this fresh start, where does a business start in implementing new green practices while bringing employees back into the office safely? And how can individuals like yourself strive to live a more sustainable lifestyle when you head back in? Here are six ways to make your return to work more sustainable, from protecting smartphones with eco-friendly phone cases to switching to greener cleaning supplies.
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Sustainable Agriculture became a recurrent topic among rural producers and businessmen involved in the agri-food trade. For the National Research Council (CNR), sustainable agriculture is not just a set of practices, but rather a goal to get a food production system. The goals are:
- Increase the productivity of natural resources and agricultural system, enabling the producers to meet the levels of demand created by population growth and economic development
- Produce healthy, whole, nutritious foods, that satisfy human and earth well-being
- Provide farmers with a sufficient net income to get a fair standard of living and a profit to invest in their land
- Increase the productivity of soil, water and other resources.
For a long time, there’s been a misinterpretation of the concept of “sustainability” in agriculture, mainly influenced by political and personal ideologies of its main proponents; thinking of sustainable farming as synonymous with “ecology” is a simplistic view of something broader and complex.
Therefore, to understand sustainable agriculture, and how to realize it, we will explain the concept of sustainability and its relationship with the agri-business.
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As we progress, we’re seeing the importance of going green day by day. Global warming is here, and the only way to stop it is by reducing pollution. Many ideas have been brought to the table to facilitate this. Among the most discussed is the recycling business, as recycling is one of the safest ways to dispose of pollutants. For a successful recycling business, you need prior knowledge of the materials to recycle and how to recycle them.
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