How GREEN are the Green Products?

Summary from “THERE IS NO SUCH THING AS GREEN PRODUCT” by R. GEYER AND T. ZINK on Stanford Social Innovation review

Read the full article here

“Let’s first take a closer look at the current thinking about green products. Most managers realize that virtually all products and services have environmental impacts, just as they have economic costs. In other words, practically all products and services require the extraction of natural resources and cause the release of wastes and emissions, and both these activities are almost certain to affect the natural environment adversely. The environmental benefits of green products are not that they somehow fix the environment or have zero impact, but rather that their environmental impacts are less than those of similar products.

Continue reading “How GREEN are the Green Products?”

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How to Save Money and The Planet this Holiday Season [Video]

Want to save money and the planet at the same time? Annie Leonard, executive director of Greenpeace USA, gives us some tips. (Hint: Buy less stuff.)

Facts about Fruit Drinks [Infographic]

Found on How Stuff Works and originally published on HealthScience.net
as Soda’s Evil Twin: The Dangers of “Fruit Drinks”

According to info gathered by HealthScience.net, fruit drinks are not only not “healthy” but they are in many cases actually worse for you than soft drinks and sodas. Higher in sugar and much higher in calories. And even though some (but not all) contain real fruit juice, they are probably responsible for more expanding waistlines than those donuts you gave up eating during the morning sales briefing. (Considering an 8-ounce serving of Snapple Apple has more sugar than 2 and a half Krispy Kreme glazed donuts, you were probably off reaching for the box rather than the bottle.)

— ERIC ROGELL on Discovery.com

Green Marketing Exposed: Greenwashed – The Truth about 95% of So-Called Green Products [Infographic]

Originally from MarketingDegree.net via One Green Planet